Calgary Website Design Companies
View our Website Design Portfolio by clicking on the tabs below. We have a dedicated website design team right here in Calgary. We do not outsource our design services using cheap templates that are used by a million other websites. Beyond providing a great looking website, we can get your site ranked on the first page of Google with our proven SEO strategies. We can also develop custom back ends such as client or employee portals that give your website state-of-the-art functionality.
We also offer content writing, graphic design, video production, and photography services to help better communicate to your audience.
- Borger Group
- Metaphysical Centre of Calgary
- Heritage Hills Community
- Social Media Hammer
- Aboriginal Friendship Centre of Calgary
- Boulder Creek Estates
- Block1109
- Brannis
- Komplete Design Build
- Triview Capital
- DKKI
- Canadian Lions Eyeglass Recycling Centre
- Supreme Security
- Q Haute Cuisine
- PDQ Roofing
- Rubydale
- MAD Landscaping Inc.
- FloorRight
- Mountain View Benefits
- Rocky Point Academy
- Cawston & Associates
We not only manage Borger’s website we manage their entire marketing and I.T. needs.
We became Brannis’ website designer in 2017.
We became Komplete Design Build’s website developer in 2016.
We designed Q Haute Cuisine’s website in 2013. Matterhorn managed many of the restaurant’s marketing activities from 2012 to 2014 (up to the point that Marcello and Chef sold their business). The new website was an instant hit as it allowed better navigation, a more modern look, and was mobile friendly. One of the best insights we provided to the owners was the daily traffic to the website (in the hundreds). Once they realized how popular their website was, they changed their promotion strategy with great success.
For many businesses, 40 to 60 percent of website traffic is driven by mobile devices. If your website is not mobile friendly then you may be missing out on a lot of potential business.
We have managed FloorRight’s website since 2009. Since that time we have designed two websites, the 2009 design and the current 2015 design. For both website designs we provided video and photography services. Since we also provided SEO services for FloorRight, we had a lot of visitor data and built the new versions of the site around that data. By understanding website usage we made the menu easier to use, added navigation features to other areas, and understood what content was getting viewed the most. We also understood the kinds of mobile devices most visiting the site and made sure that audience had a good experience on the website.
The new 2016 website for FloorRight Interiors. We have been working with FloorRight since 2008.
Matterhorn Business Solutions transformed a website that was (1) not mobile friendly (2) had navigation issues and (3) did not present the services offered in an easy to understand way. The final product was a modern mobile-friendly website with proven marketing concepts guiding the layout. Search Engine Optimization (SEO)was used as a guiding process to ensure the finished website would rank on the first page of Google.
We also produced five client testimonial videos at their place of business.
After about two years, we redesigned the home page as visitor behaviour data gave us insights on how to help our client increase bookings from website visitors.
Rocky Point Academy was so happy with the results they asked us to follow the same above process on their second website, CalgaryAutism.com which will be online soon.
Matterhorn Business Solutions also provides SEO services for both CalgaryAutism.com and RockyPointAcademy.com on a monthly basis. The results of our SEO work has the school fully booked months in advance with new clients.
We designed Cawston’s first website in 2008. In 2008 mobile website viewing was almost non existent but by 2011 mobile views were increasing and we created the current website to be responsive to both mobile and laptop/desktop viewers. We also designed a series of videos to help website visitors become more familiar with the Cawston team, their services, and success stories.
How To Create a Website Design That Converts
If you don’t want to hire a marketing agency to develop your website, then the following may be useful if you want to design it on your own. Creating a website that is beautiful and functional is only half the battle. You also need to make sure that it converts visitors into customers. That’s why creating an effective website design that converts users is so important. For your website to convert visitors and not just look good, you need to think about what your potential customers might want and design accordingly. The best way to do this is by using user persona testing and behavior analysis when designing your website. This will help you find out what kind of message your users need in order to take action. A good way to do this is by using the principles of conversion optimization, which will help you create a website design that converts visitors into customers. So let’s take a look at some of these principles and how they can help you improve the effectiveness of your website design.
Know your audience
One of the most important things to do when creating a website design is to know your audience. By understanding who your potential customers are, you can create a more custom, personal message that resonates with them. This can be done by using user persona testing to create a fictional person based off of real data. With this fictional persona, you can target your website design to the people who are most likely to buy from your website. This way, you have a better chance of converting your visitors into customers.
Be clear and concise
Visitors to your website don’t want to sift through pages and pages of information to find what they’re looking for. They want to be able to quickly and easily find the information they need. This means that you need to be clear and concise in your website design. Long paragraphs and sentences with too much information can be confusing and turn people away. Instead, keep your sentences short and to the point. Put important information near the top of your website so that visitors can find it easily. You also want to avoid using too many marketing buzzwords in your website design. People can smell a sales pitch a mile away, so you need to avoid being too salesy and instead focus on providing useful information.
Use human language
As we mentioned earlier, people don’t want to sift through marketing jargon, and neither do search engines. If you use overly complicated language, search engines will not be able to read and understand your content, which means your website might not show up in Google at all. By using simple, human language in your website design, you can ensure that both humans and search engines can understand what you are providing. This will help your website rank higher in Google and drive more traffic to your site.
Don’t rely too much on colour
Colour can have a huge impact on your website design and whether or not your website converts visitors. However, it is important not to rely too much on colour, as different people will interpret colour differently. By using colour to highlight important information on your website, you can drive more people to take action. However, you don’t want colour to be the only thing that gets people to convert. So, when designing your website, make sure to use colour to your advantage without relying on it too much.
Incorporate trust seals
If your website has a service or product you are selling, you need to build trust with your customers. One way you can do this is by incorporating trust seals on your website. Trust seals are logos or symbols that signify that your website is trustworthy. Companies like BBB and TRUSTe offer trust seals for websites, or you can create your own. By incorporating trust seals on your website, you can show visitors that your site is trustworthy, which will help you convert more visitors into customers.
Make buttons stand out
When people visit your website and are looking for a way to convert, they will likely click on the buttons or links that are most relevant to their needs. These are the things that you want your users to click on and convert on your website. Buttons and links are the most common ways people will convert on your website. So, you need to make sure that these items stand out and are easy to spot. For example, if you are running a blog, you might have a “subscribe to our blog” button. You want this button to be more noticeable than the rest of your website design so that people can easily click on it.
Summing up
All in all, creating a website design that converts is important. Your website needs to be functional and easy to navigate. It also needs to look good. You also need to consider your audience, be clear and concise and use human language. You also need to avoid relying too much on colour and not rely too much on marketing jargon. You also need to make sure that your buttons stand out. By incorporating trust seals and designing with the principles of conversion optimization, you can improve your website design and increase the overall effectiveness of your website.
